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  #1  
Old November 16th, 2009, 04:14 PM
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Post Unique approach of Mumbai Municipal Corportation to save water

Mumbai has a water shortage. Its been like this since many years. I remember that the water supply would be available for a total of 4 to 5 hours a day. We had a Sintex tank on the loft to fill up every morning and then we would use it till the regular supply came back in the evening.

Later our apartment complex did some changes to the underground water tank storage method and we started having water for 12 hours and more without having to resort to the Sintex tank.

Now, every year Mumbai is choked with water in monsoons. So much water goes waste. There has been no development towards building new reservoirs to tap this excess monsoon water, no plans to improve the water supply, no new ideas to tackle the monsoon flooding and conserving this water.

But in a new unique way, the Municipal Corporation will be spending a lot of money to tackle this problem - No, they are not building any new reservoirs, nor are they unclogging the drains, nor are they doing anything to use this excess monsoon water. Instead, our bureacrats and officials have come up with a new way - Spend money to create films, jingles on TV and radio and animation films for school kids to spread awareness of 'Water Conservation'

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BMC will jingle all the way out of water crisis

Mumbai: The Brihanmumbai Municipal Corporation (BMC) now wants to serenade its way out of the water crisis. To influence the citizens to make do with the curtailed water supply, the hydraulic department of the BMC has decided to record jingles and songs on water conservation, to be aired through TV channels and played on the radio.

While the jingles and songs will be penned to appeal to the youth, the hydraulic department also has plans to hold jalmelas at malls and other public places to catch the eyes of the other segments. Celebrities, both from the big screen and the small screen, are being tapped as 'Save water ambassadors.' Street shows and nukkad nataks are being planned as well.

The BMC is also planning to release a short animation film on water conservation. It will be shown in schools. A suggestion to screen trailers of the movie in theatres and multiplexes is also being considered.

To make these campaigns effective, the civic body will hire event management firms and public relation companies. A senior civic official said that the BMC had already received applications from six firms. It also plans to seek ideas from adman Piyush Pandey.

Another senior official said that for the sake of the campaigns, the citizens have been divided into groups. They include schools and college students, domestic consumer, domestic workers, industrial consumers and workers, the educated elite class, radio listeners. Separate campaign modes will be adopted for each group.

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Old November 16th, 2009, 04:17 PM
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Re: Unique approach of Mumbai Municipal Corportation to save water

Look at this news now -- Heavy rains forecast for next three days. So much water will not be conserved but flow down the drains, choke the drains, clog and flood Mumbai and our Municipal Corporation will just sing jingles!
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Old November 16th, 2009, 04:36 PM
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Re: Unique approach of Mumbai Municipal Corportation to save water

How does that save water ? Eventually, some companies making these ads and jingle will make money and kick back will "flow" back to corporators. So much for water conservation.........

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Old November 16th, 2009, 07:43 PM
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Re: Unique approach of Mumbai Municipal Corportation to save water

this way they can show how much money has been spent and can actually pocket so much money

tansa and vaitarna are the main rivers which supply water to mumbai but these lakes hav not got suffivient rains ,so by march itself mumbai will be facing water problems.its sad to see the lack of water harvesting in mumbai.just this year my building have got water harvest project on its track.this water will be used to water plants ,clean cars and corridors.while supply water would be strictly used for cooking and other purpose.
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Old November 16th, 2009, 09:14 PM
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Re: Unique approach of Mumbai Municipal Corportation to save water

What is funny is that Mumbai which has Rains almost whole of the year, has sea nearby has water shortage problem .

Why didn't Govt try De-Salination plants.
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Old November 16th, 2009, 09:17 PM
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Re: Unique approach of Mumbai Municipal Corportation to save water

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Originally Posted by Randheer View Post
What is funny is that Mumbai which has Rains almost whole of the year, has sea nearby has water shortage problem .

Why didn't Govt try De-Salination plants.
de-salination needs lot of diesel or electricity.with the power and the fuel subsidy confusion ,the de-salinzation thing doesnt seem real.it is a big hit in oil rich gulf nations.
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Old November 16th, 2009, 11:27 PM
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Re: Unique approach of Mumbai Municipal Corportation to save water

I think desalination also has the problem of waste disposal - mainly salt, which is not useful for other purposes.
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Old November 17th, 2009, 03:10 PM
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Thumbs down Re: Unique approach of Mumbai Municipal Corportation to save water

And now see this.. The very same BMC has no money left for road work but enough to splurge on jingles!

Quote:
BMC's cash crunch brings road projects to a halt
Sandeep Ashar / DNAWednesday, November 18, 2009 0:54 IST

Mumbai: The financial ill-health of the municipal corporation has now begun to create a roadblock for the development works in the city. Senior civic officials said that the finance department of the corporation, which recently released a circular announcing measures to be taken to bring down establishment costs and increase revenue sources, has put the clearance for many proposed infrastructure projects in the city on hold.

The civic administration has asked the head of various departments to postpone taking up new projects unless unavoidable. The officials added that the worst affected by the downturn was the road department. Proposals for concretisation and asphalting of several road stretches have been put on the back burner.

The finance department has been holding back clearance for these files. "The BMC cannot afford to allocate funds for new works until its financial position shows revival signs," an official said.

Ongoing road projects have also been affected. The finance department has postponed issuing payments for road projects worth Rs900 crore. "Funds had not been set aside for these projects during the fiscal exercise. These projects were introduced in the form of variations of budgeted for works. The payments will now be made during the next year. We hope the financial position improves by then," another official said.

Even as road department officials were hoping that this delay in payments wiil not affect the pace of the work, insiders suggested that the morale of the contractors was likely to be affected by the decision. Projects for widening of the drains as a flood relief measure and water supply projects proposed to improve distribution were among the others likely to be affected by the financial downturn.

The recessionary trend and increase in salaries have pushed the richest municipal corporation towards financial instability. While the recessionary trend has led to a significant dip in income, the increase in salaries have caused establishment costs to rise by Rs1,800 crore. The civic body has already proposed measures to bring down establishment costs.

To boost revenue supplies, it is also exploring new sources of income. It has decided to demand 50% share in professional tax, stamp duty and registration fee. To keep ongoing development works on the front foot, the civic administration is also considering the option of private participation. It has also sought state government's permission to mobilise loans worth Rs2,000 crore.

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Old November 17th, 2009, 09:31 PM
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Re: Unique approach of Mumbai Municipal Corportation to save water

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Originally Posted by raniraja View Post
I think desalination also has the problem of waste disposal - mainly salt, which is not useful for other purposes.
dandi march bhul gaye kya???namak satyagraha??
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Old November 18th, 2009, 06:36 AM
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Re: Unique approach of Mumbai Municipal Corportation to save water

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Originally Posted by milanfanabhi View Post
dandi march bhul gaye kya???namak satyagraha??
No.. no.. Surat was the route of Dandi march, how can a surti forget it? But the salts that are byproduct of desalination, those are either not usable or need prohibitively expensive processing to be useful / dispose off.

All in all, from what I know, desalination is ok on a small scale, but on a larger scale it is impractical. Maybe the Gods didn't intend the waters to flow the other way
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Old November 18th, 2009, 06:50 AM
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Re: Unique approach of Mumbai Municipal Corportation to save water

Quote:
Originally Posted by raniraja View Post
No.. no.. Surat was the route of Dandi march, how can a surti forget it? But the salts that are byproduct of desalination, those are either not usable or need prohibitively expensive processing to be useful / dispose off.

All in all, from what I know, desalination is ok on a small scale, but on a larger scale it is impractical. Maybe the Gods didn't intend the waters to flow the other way
that salt can be used in chemicals.the waste salt due to desalinsation in gulf countries is bought by few chemical manufacturing companies around the world at a very cheap rate
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Old November 18th, 2009, 07:00 AM
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Re: Unique approach of Mumbai Municipal Corportation to save water

Quote:
Originally Posted by milanfanabhi View Post
that salt can be used in chemicals.the waste salt due to desalinsation in gulf countries is bought by few chemical manufacturing companies around the world at a very cheap rate
Really? I didn't know that. Thanks.
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